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It’s not *just* a date. When you bite into a date, you’re biting Into...

An antioxidant-rich chew

Antioxidants are phytochemicals that occur naturally in plant-based foods as part of the plant’s defenses against their environment. They protect the plant by neutralizing damaging free radicals, and when we eat foods with antioxidants, they do the same for us!

We’re exposed to free radicals all day every day, from the unavoidable byproducts of normal cellular processes to pollution and the foods we eat. Luckily, antioxidants help stop them right in their tracks.

Dates in particular score high on indices that measure antioxidant activity. Include dates in your diet along with fruits, vegetables, and plant-based foods to get a range of antioxidants and other phytochemicals!

A fiber-filled snack

Fiber serves as the structural component of plants and ends up in our diet when we eat plant-based foods. Dietary fiber supports total body health by regulating digestion, feeding good gut bacteria, and helping control blood sugar and lipids levels.

When any of these systems is out of wack, it becomes a risk factor for developing chronic disease. Unfortunately, most people don’t eat enough fiber-rich foods and don’t get their recommended daily amount of fiber.

Luckily, dates can help get you there! When you pop two Medjool dates, you’re 3g closer to your daily fiber goal. Not to mention, when you choose fiber-rich foods (ahem, like dates), you’re introducing a complex assortment of micronutrients and phytochemicals that support your health from the inside out.

A naturally sweet treat

Not all sugars are created equal! While the sweet, caramelly flavor might feel too good to be true, know that when you are eating dates that you’re getting a whole lot more than just sugar.

Dates, like other sources of natural sugars, are made up of a complex matrix of phytochemicals and micronutrients that offer health benefits beyond a sheer blood sugar spike.

The fiber naturally found in dates lowers the rate at which the sugars are absorbed into the bloodstream, making them a low glycemic index food. When you swap sweet treats for dates or use dates as a sweetener replacement in your baking, you are not only reducing the glycemic load, but introducing healthful compounds such as fiber and essential micronutrients into your diet. Sweet!

A mini multivitamin

Science has shown time and time again we absorb essential micronutrients best from whole food sources. While it would be nice to be able to pop one pill and call it a day, doing so ignores the vast complex benefits that whole foods provide.

No added sugars, no unnecessary ingredients. Just real food, and all love.